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Carlos-full-4

The Bulletproof Private Label Launch Pad

Build a Brand, Not a Me-Too Product

Join our 6-week accelerator and work directly with Carlos Alvarez and his team to launch your first (or next) profitable private-label product.

Carlos-full-4

The Bulletproof Private Label Launch Pad

Build a Brand, Not a Me-Too Product

Join our 6-week accelerator and work directly with Carlos Alvarez and his team to launch your first (or next) profitable private-label product.

In just 6 weeks, you’ll:

In this 6-week live coaching accelerator, you’ll learn the exact strategies, tools, and decision-making process needed to launch a real, profitable, validated, Amazon Private Label brand.

🧠
Validate Your Product

Know what to launch and why—based on data, not guesswork.

🚀
Build Your Launch Plan

Follow a proven strategy used to grow 7-figure private label brands.

📦
Source with Confidence

Learn exactly how to find and secure the right supplier.

💬
Get Real-Time Feedback

Join 12 live calls with Carlos + private WhatsApp group support.

Inside the 6-Week Experience

This isn’t a course. This is a high-touch experience.
You’re building your brand in real-time, with support from someone who’s done it at the highest level.

Live Strategy Calls with Carlos

Join two live group calls per week where Carlos breaks down strategy, gives direct feedback, and helps you solve real challenges.

💰 Estimated Value: $2,000

Validated Product Idea

No more guessing. Walk away with a vetted, profitable product idea that’s ready to be sourced and launched.

💰 Estimated Value: $1,500

Full Sourcing Blueprint

Get the exact steps to find, negotiate, and secure your product with confidence — even if it’s your first time.

💰 Estimated Value: $1,000

Branded Shopify Website

Your custom Shopify store designed for your brand and optimized for conversions — fully set up and ready to sell.

💰 Estimated Value: $1,600

Branded Mobile App

We’ll deliver your own branded mobile app — giving your brand credibility, repeat sales potential, and customer loyalty.

💰 Estimated Value: $1,600

Branded TikTok Shop

We’ll build your Branded TikTok Shop from the ground up — fully optimized for visibility and conversions.

💰 Estimated Value: $1,200

Amazon Listing Creation

We’ll create a high-converting Amazon listing that’s optimized for traffic, sales, and brand trust—without the guesswork.

💰 Estimated Value: $1,200

Private WhatsApp Community

Stay connected with Carlos and your cohort between sessions. Ask questions, share wins, and get fast support in a focused WhatsApp group.

💰 Estimated Value: $800

Learn From the Amazon Expert
Behind 10,000+ Brand Launches

Carlos Alvarez Headshot

Carlos Alvarez

Founder of Wizards of Ecom

Carlos Alvarez has helped tens of thousands of sellers build profitable Amazon private label brands—many reaching 7-figures in annual revenue.

With over 16 years of experience, Carlos has launched dozens of his own brands and developed a proven blueprint to take sellers from product idea to launch—faster and smarter.

This cohort gives you direct access to that blueprint—along with personalized product validation, coaching, support, and clarity you need to move forward with confidence.

Wondering If This Is for You?

  • You’re serious about launching a private label brand
  • You want to shortcut years of trial-and-error
  • You have a small budget ($5K–$10K) and want to maximize every dollar
  • You’re tired of generic advice and want personal feedback
  • You want to build something real and long-lasting — not just chase trends
  • You’re ready to finally take action and stop spinning your wheels

These Sellers Transformed Their Lives — You Can Too

Joined online
Yvonne Long

Yvonne Long

Hello, Connecting with Wizards of Ecom has been a lifesaver. I am new to the Amazon world and...

Read more

✔ Verified Review

Joined in person
Marco R.

Marco R.

I started attending the Wizards of Ecom meetings, at the time named Wizard of Amazon, as a new seller...

Read more

✔ Verified Review

Joined online
Cathy Morris

Cathy Morris

This group has been a God-sent! Starting up a store on Amazon gets overwhelming...

Read more

✔ Verified Review

Joined in person
Stephano Gasperini

Stephano Gasperini

I couldn’t be more grateful for Carlos and the WOE community. I joined in 2020...

Read more

✔ Verified Review

Join the 6-Week Private Label Program with Carlos Alvarez

Join our 6-week accelerator and work directly with Carlos Alvarez and his team to launch your first (or next) profitable private-label product.

Frequently Asked Questions

You’ll learn how to find, validate, source, and launch a private label product on Amazon — including product research, listing strategy, launch plans, and how to build a real brand.
This isn’t a course—it’s a live coaching experience. You’ll get 12 live group calls with Carlos Alvarez, personalized guidance, a vetted product idea, and real-time answers to your questions.
Yes — as long as you’re serious about launching a private label brand and ready to follow the process. No prior Amazon experience is required.
During the cohort, you’ll be able to share product ideas with Carlos and Raúl for real-time feedback and validation. If an idea isn’t viable, you’ll learn why and get support finding one that is.

If you still can’t find one, Carlos will personally find a profitable product for you.
No problem — all sessions will be recorded and shared with cohort members. You’ll also have access to the private WhatsApp group for ongoing support between sessions.
We’ll walk you through everything during the cohort, including the exact tools we recommend. You won’t need to purchase anything in advance.
We’re keeping this beta cohort small to ensure a high-touch experience. Spots are limited so everyone can get personal attention during the calls.